Demand Generation Through Insight

We help vendors who enable and implement digital transformation solutions to create impactful messaging and thought-leading content.

Marketers struggle with creating communications that resonate with their audience and engage with prospects. Generic copy doesn’t work, and poorly targeted content attracts the wrong audience. InGenSight is working with digital transformation technology leaders to create targeted, insightful content that resonates with the right community. We aim to provide material that adds value to your buyers and influencers instead of wasting their time with useless noise.

We work with clients to create unique content that:

Generates demand and Creates leads through content marketing
Drives sales through product positioning and messaging
Strengthens brand through thought leadership

TECHNICAL EXPERTISE + CLEAR STORYTELLING AND ANALYSIS = GREAT CONTENT

Deliverables

Types of content we can create

Articles & Blogs

Articles and blogs can be posted on your site or placed in an industry media outlet. These pieces ca...

Case Studies & Customer Stories

Customer stories that capture the voice of the customer. While we can deliver traditional case stud

Whitepapers & eBooks

Whitepapers and eBooks can take many forms but should be designed to target audiences in different p...

Custom Research & Data Storytelling

Today everything runs on data. To get your audience to think deeper about the world, you need to pro...

Our Hybrid Approach

By taking a hybrid approach to content creation we can deliver the benefits of both an in-house and a PR based model. We have the flexibility to work on a contract or retainer basis helping out in any stage of the process. Primary befits of our process include: The ability to capture employee expertise and corporate voice....We don't take employees from day to day activities and content can be created on a regular basis....content is unique and expert grade.......services can be scaled up and down

Some of the Leading Companies we work with

Meet our Awesome Clients

Testimonials

What our clients say

“InGenSight was instrumental in executing our State of the Market Report

"Peter's insights around technology adoption and skill in data storytelling are important assets for our thought leadership strategy" Jen Chaney - Director of Growth Marketing at Ably

“InGenSight Helped Us Launch our Thought Leadership Program”

With Peter’s help, we were able to position our company as a thought leader in the connected car and digital experience market leading to closing a $10 million of VC financing round and our CEO appearing on NPR.- Cami Zimmer, VP Communications UI Evolution

Latest blogs

Check out the latest posts from our blog.